The whole story in a few minutes, with a stop at each app.
For hotel, guesthouse and apartment owners
Are you tired of spending hours a day typing bookings into your system by hand?
Most booking systems store your bookings and leave the work to you. Flakk’s specialist AI agents do the work.
Keeping five booking sites in sync. Answering the same questions. Building the cleaning list every morning.
Hours and hours of managing, every day, and half the night.
What if all it took was a thirty-minute chat with your AI board each morning?
Meet Flakk.
Specialist AI agents that take the bookings, the inbox and the schedule off your desk, with decades of experience in every job. The phone agent is next.
The solution: a short chat, not hours of work
Just say it. Flakk does it.
Nothing changes until you say yes.
Booking console
The booking console. Every booking, every site, one screen.
No more tetris with the calendar: say what to change and it’s done. The specialist agents work right inside it, and your morning board meeting takes thirty minutes.
Your day, before and with Flakk
Other systems show you the work. Flakk does it.
The specialists
Six AI agents. One specialty each.
Each one is built from decades of know-how in its job, keeps its own memory and works around the clock.
Rolling out to pilot hotels now.






A thirty-minute chat with your AI board each morning. Three decisions, one tap each.
The team, up close
Six specialists. Decades of experience in each memory.
Each specialist has its own memory system, filled with twenty to fifty years’ worth of experience and research, and every hotel gets its own: your rooms, your rules and your guests, kept apart from everyone else’s. A memory index traces every answer to its source.
The team, up close · 1/6
Hekla Chair
An experienced general manager who runs the morning meeting. Runs the morning meeting and brings you three decisions.
A specialist with 20–50 years of experience would costabout 1.9 million kr. a month
The team, up close · 2/6
Lóa Guest care
A senior guest-relations manager. Looks after every guest, and how they feel.
A specialist with 20–50 years of experience would costabout 1.25 million kr. a month
The team, up close · 3/6
Bragi Email & reviews
A reservations and reviews writer who never has a bad day. Answers email and reviews in your voice.
A specialist with 20–50 years of experience would costabout 1.25 million kr. a month
The team, up close · 4/6
Kári Maintenance
A maintenance manager who remembers every repair. Turns every complaint into a fixed room.
A specialist with 20–50 years of experience would costabout 1.25 million kr. a month
The team, up close · 5/6
Sindri Sales & pricing
A senior revenue manager. Fills empty nights and spots every upsell.
A specialist with 20–50 years of experience would costabout 1.35 million kr. a month
The team, up close · 6/6
Mímir Analytics
A hotel analyst who checks every number twice. Reads every number and checks every claim.
A specialist with 20–50 years of experience would costabout 1.5 million kr. a month
What the same team would cost in people
Six specialists with twenty to fifty years of experience would cost at least 8.5 million kr. a month in Iceland, before holidays, sick days and night shifts.
That’s why AI is so hard to beat: a fraction of the cost of a team of specialists, more knowledge than any one person can hold, and replies that feel human.
Sources: average monthly total pay of full-time employees in 2025 by type of job (Statistics Iceland; VR pay survey, September 2025), plus about 18% in employer costs (6.35% payroll tax, Skatturinn 2026, and an 11.5% pension contribution). These are averages: a specialist with twenty to fifty years of experience usually earns more, so the real cost is higher. Flakk’s agents are software, not people, and they say so if anyone asks.
The whole system
One server. One memory. Every app connected.
The booking console, the specialist agents, the guest app, the Staff app and the phone agent all run on the same Flakk server and read from the same memory. There is nothing to sync between them, so nothing gets lost or garbled on the way.
How information travels
One message, every app, in seconds.
- A guest writes in the guest app: “No hot water in 204.”
- Flakk sorts it as urgent and rings the maintenance phone in the Staff app.
- The fix is ticked off; the guest is told, in their own language.
- Next morning it’s on your board in the console: what happened, how fast, what it cost.
The Staff app
A version for every job. Every worker knows exactly what to do.
Flakk Staff is tailored to each job title. Cleaning, maintenance and reception each get their own version of the app, with their own clean overview, their own tasks and their own specialist AI.
In pilot now.
The Staff app
- An alarm for the truly urgentA guest locked out at night or a water leak sets off a full alarm on the right phone, and moves on to the next person if nobody answers.
- A clean overview, one tap to the next jobBig buttons, no clutter. Tick it off and the next job is already there.
- A specialist AI for every job titleThe cleaner’s AI knows the rooms and the checklists, the maintenance AI knows every device and repair, and the reception AI knows every booking and guest request.
- The owner sees it allWhat’s done, what’s late and how guests rate each room, without chasing anyone.
Guests, staff, phone: one loop
Your staff get it at once. Most urgent first.
Fixed. And you see it in the morning.
Soon at 3 a.m.: Flakk’s phone agent answers, in the caller’s language.
Guests ask in their own app. One orb.
The guest app
Take a peek through your guest’s window.
Your guests get their own app: arrival, door codes, answers and requests, in their own language. Hover over the window behind the monitor, then click to fly through it.
- Answers in seconds, in 29 languages
- Problems go straight to the right worker
- A 3D map of the room and the house
- Opens from a link, nothing to download
Facts about Flakk itself
You see exactly how guests rate your team.
Why you can trust it
Safe by design. Taught like your best people.
It answers from your own rooms, rules and prices. It never makes one up.
Nothing big changes without your approval.
Hard limits are written in code, not in a prompt.
Every miss is logged, fixed and turned into a test, so it doesn’t happen twice.
They learn how guests think and feel from the best books on psychology and hospitality, page by page. Every lesson becomes a rule and a test.
Every room, rule, price and promise in one place, so every answer is the same.
See it in action
The presentations, right here.
The same presentations we show hotel owners in meetings. Press play.
Fly into a guest’s room and see the app they use.
The agents, the morning meeting, reports and stats.
Get your time back.
Try it yourself: the booking console, the guest app and the phone app.
Questions owners ask
Straight answers.
Why should I trust an AI with my guests?
Because it’s built to be checked. Each agent has one job and hard limits in code, they all work from one shared memory, and anything big waits for your yes.
How is this different from my booking system?
Your booking system stores bookings and leaves the work to you. Flakk does the work: it answers, drafts, sorts and follows up, and you approve what matters.
What if it gets something wrong?
Big changes wait for your yes. Every miss is logged, fixed and added to the tests that run before every update.
How hard is it to switch?
Days, not months. We move your rooms, prices and bookings from your current system for you.
Are the agents people?
No. They’re AI software. They never pretend to be human, and if a guest asks, they say so honestly. Anything they can’t handle goes straight to your staff.
Which languages does it speak?
The guest app works in 29 languages. The phone agent, now in development, answers in the caller’s language.
How is Flakk different from GoDo?
GoDo Growth pairs a traditional booking system with a booking office and revenue management run by people, with monthly KPI meetings, for a monthly fee. With Flakk you talk to the system in one chat line, six specialist agents do the daily work around the clock, and a short meeting each morning brings you at most three decisions. Source: the GODO Growth pages on godo.is (October 2026).
What does it cost?
There is no fixed price list. It depends on your hotel and its size, so we set the price together with you.





